Brand Storytelling: 5 Culture-Leading Strategies to Elevate your Social Media Presence
Alice Park, a multi-passionate creative, serial entrepreneur and industry influencer, co-founded the National Association of Portrait and Child Photographers (NAPCP) and Park Studios. Her enterprises, including Alice Park Photography, Creativity Camp, and her latest innovation – The Elevate Summit, highlight her zeal for creative ingenuity, entrepreneurship, and leadership in the industry.
Alice brings over 20 years of experience in nurturing global businesses from inception. She is well-versed in the nuances of building a successful brand, understanding the elements of company culture, branding, marketing, design, and customer engagement. Her expertise extends beyond her home base of Atlanta, earning her the title of “Creative Genius” and lifestyle icon from Southern Living, further bolstering her reputation as a trusted lifestyle brand in the Southeast region.
Motivated by a life of purpose and meaning, Alice firmly believes in pursuing passion daily. She sits on the board of Haiti Babi, a nonprofit aimed at strengthening families and eradicating poverty in Haiti. In addition, she is active on her children’s school boards and dedicates her time to creative pursuits, fundraising initiatives, and value-aligned organizations.
Alongside her husband Kyu, Alice is one half of a powerhouse husband-wife team committed to educating and giving back to the international network of specialized child photographers and creative small business owners who have supported them so strongly over the past decade.
A Georgia Tech alumna, Alice lives in Atlanta with Kyu and their children, Lyon and Elise. Her life and work interweave harmoniously, mirroring her dedication to creativity, innovation, and positive impact.